The Blog
Know your market. Know your customer.
There are two things that inform your prospects of a sale: the prevailing property market and the readiness of each customer to commit to

What does it take to be brilliant at customer experience?
It’s interesting how often we are asked to train people in customer service. You can train the skills and shape the behaviours, and you
October 7, 2022

How you can create space for customer involvement
Selling new homes is not for the fainthearted nor is it for those salespeople who believe new homes sell themselves. Discerning customers base their
October 7, 2022

The importance of building your customer’s confidence
Before the internet, new home sales consultants often had all the information, most of the knowledge, and some of the wisdom. Today, however, the
October 7, 2022

How have the sales metrics changed for you?
The following Warren Buffet quote is certainly true in new homes and sales marketing. “If you can’t read the scoreboard. You don’t know the
October 7, 2022